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  • Item Catalog Number: 01009

Choline is a precursor for phosphatidylcholine biosynthesis. Phosphatidylcholine's role in the maintenance of cell membrane integrity is vital to information flow, intracellular communication, and bioenergetics. Choline is also a major part of another membrane phospholipid, sphingomyelin, also important for the maintenance of cell structure and function.

As a dietary supplement and ergogenic aid, however, claims surrounding choline are due mostly to its role as a component of acetylcholine, the neurotransmitter needed for conduction of nerve signals and brain function.18 Because acetylcholine helps brain cells communicate with each other, it plays an important role in learning and memory.18-20

Memory Upgrade™ is a synergistic blend of choline and cofactors, designed by Durk Pearson & Sandy Shaw®. Memory Upgrade™ has been formulated with natural flavors and fructose that provides a great-tasting choline-containing drink when mixed with water or juice.



Supplement Facts

Serving Size 1 tablespoon (12.9 g)

Servings Per Container 46

Amount Per Serving




8 g

Vitamin C

78 mg

Vitamin E

30 IU

Thiamine (vitamin B1)

3 mg

Riboflavin (vitamin B2)

3 mg

Niacin (vitamin B3)

75 mg

Vitamin B6

5 mg

Vitamin B12

100 mcg


300 mcg

Pantothenic acid

500 mg


46 mg


3 mg


420 mcg


25 mcg


150 mg


1 g


200 mg

Ingredients: fructose, choline dihydrogen citrate, calcium pantothenate, natural flavors, silicon dioxide, malic acid, niacinamide ascorbate, fumaric acid, dl-alpha tocopherol acetate, zinc gluconate, pyridoxine hydrochloride, thiamine hydrochloride, riboflavin, copper gluconate, chromium aspartate, cyanocobalamin.

Dosage and Use

For adults only. Place one rounded tablespoon of mix in four to eight ounces (1/2 cup) of cold water or fruit juice. Stir briskly and drink. Serve over ice for best flavor.

Consume as desired two to three times per day.


Not for use by children, lactating or pregnant women, persons with Parkinson’s disease, manic-depressive psychosis, persons with Wilson's disease, or persons taking anticholinergic drugs. Consumption of too much choline may increase muscle tone, which may produce temporary symptoms such as stiff neck, muscle tension headaches, or gastric cramps. Persons with ulcers or a history of ulcers should consult their physicians before using a choline supplement. The high niacin content may cause skin flushing, redness, a feeling of heat, and itching, which usually lasts about half an hour. This niacin flush is harmless and can be minimized by with regular use and by taking this product on a full stomach. Avoid the use of antacids containing aluminum with this product. Not for use by anyone sensitive to any of the ingredients.



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